$199 iPhone 3G announced – as expected

by Hugh Bicheno on 9 June 2008, 22:44

Tags: Apple (NASDAQ:AAPL)

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Software

Jobs demonstrated on stage how easy it was to create user interfaces with Interface builder, using Cocoa Touch to create an app called Friends Nearby that showed contacts within a ten mile radius. He then invited third party developers onstage to show their wares.

Sega demoed Super Monkey Ball with 100+ levels, and Digital Legends showed a 3D fantasy adventure game using OpenGL and touch controls. Pangea demoed Enigmo, a physics-based game, and Cro-Mag Rally, a 3D racing game with the iPhone as the steering wheel.

Band, by a UK developer, permits composing and recording with a virtual piano, drums, a bass and a 12-bar blues instrument. eBay demonstrated auctions on iPhone. Loopt showed a location-aware social network. Associated Press demoed Mobile News Network, while MLB.com’s offering will shows sporting events including real-time video highlights.

iPhone 2.0 will be available in early July, free for iPhone owners, $9.99 for iPod Touch owners. New features include contact search with live searching, full iWork document support, complete support for MS Office documents, parental controls and greatly increased language support, including character recognition for Asian languages.

App Store

This offers wireless download and automatic updates. If the app is less than 10MB it can be downloaded through the cell network, otherwise, it requires WiFi or iTunes. Available in 62 countries, it permits developers to reach all iPhone users. Developers sets the price and keep 70 percent of revenue, and there will be no charge to anyone offering free apps.

Also available is an option for companies to authorise iPhones within their enterprise and then create applications that just run on those phones, which can be distributed just through their intranet. Alternatively, the Ad Hoc option permits apps to be distributed in any way among up to 100 authorized iPhones.

The App Store delivery system gives Apple a significant convenience advantage over competitors in the mobile market, and the reduced commission charged by the company will also permit developers to offer apps cheaper for iPhone than for others.

MobileMe

A 60-day free trial will be available along with the iPhone 2.0 software in early July. MobileMe replaces .mac, whose subscribers will automatically be upgraded. The presenter described MobileMe as “Exchange for the rest of us”. It works like ActiveSync, synching automatically among iPhone, Mac and PC. It works with Mail, iCal, and Address Book on Mac, and with Outlook on Windows.

To come: the new Snow Leopard version of OS X.

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HEXUS Forums :: 6 Comments

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Posted by jimborae - Mon 09 Jun 2008 23:08
Looks good:) Me thinks I'll be getting one as long as the price holds over here and Apple don't rip us off with a 1:1 exchange rate. And of course the activation method stays the same.:mrgreen:
Posted by TheAnimus - Mon 09 Jun 2008 23:40
Oh, My, God.

Apple almost priced something competativly.

This time they will hit sales targets.

The problem is the styling isnt really that good, compared with other more distinctive ones on the market. Also feature wise its very much behind, no GPS we where hearing roumers off? (personally as a new comer to London, getting around and finding places would be really hard without google/microsoft maps + local aminities).

Thing is, the price point is going to be a lot more realistic. They prodicted 10m last time, if it wasn't for the fact the launch time of year wasn't upto the UK market (The only one i really know) of pre-xmas, i'd say they'd sell 10M this time easy.
Posted by RavenNight - Tue 10 Jun 2008 01:13
TheAnimus
Oh, My, God.

Also feature wise its very much behind, no GPS we where hearing roumers off? (personally as a new comer to London, getting around and finding places would be really hard without google/microsoft maps + local aminities).

It does have GPS…

Hexus
• GPS support is now integrated into the iPhone along with data from cell towers and WiFi networks, to provide real time tracking on Google maps.
Posted by Biscuit - Tue 10 Jun 2008 03:13
I wasnt impressed originally and that opinion will stick.

My TYTN II may be bigger, heavier, more expensive?, uglier and hav a less smooth operating system but after trying an iPhone for 10 minutes i knew there was no way that it would match up!

I dont say this as an anti mac person as im typin on my beloved macbook pro at the moment

iPhones suck!
Posted by Stoo - Tue 10 Jun 2008 08:05
O2 pricing is out:

iPhone is now free on selected Pay Monthly tariffs*

There's only one thing better than an iPhone. The new 3G iPhone.

*Best of all, the new 8GB iPhone won't cost you a penny on our £45 and £75 tariffs. And it's just £99 on our £35 tariff and new £30 tariff.

All tariffs include unlimited browsing on your iPhone, unlimited Wi-Fi access, visual voicemail and reduced roaming rates with our International Traveller Service and are subject to a minimum term contract of 18 months.

More information on the new iPhone will be available shortly so come back in a few days or visit Apple


Handset subject to availability. Connection subject to status, 18-month minimum term contract, credit check & direct debit. Data usage whilst roaming not included. Unlimited Wi-Fi is available at any of the 9,500 Wi-Fi hotspots from our partners The Cloud and BT Openzone (available from 11 July 2008). Excessive usage policy and full terms apply.



Pay Monthly - iPhone - O2

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