Smartphone vendor trends
The table on the previous page shows Nokia, Motorola and Sony Ericsson losing market share to Samsung, LG and the chasing pack. A big reason for this will be Nokia's relative weakness in the smartphone space, with the flagship N97 having sold half a million since its launch in June. The Apple iPhone 3G S sold twice that in its first weekend.
"The right high-end product and an increased focus on services and content are vital for Nokia if it wants to both revamp its brand and please investors with a more promising outlook in ASPs and margins," said Milanesi.
Samsung did well on the back of smartphone sales, but LG seems to be stronger in lower-end devices and developing markets. Motorola relies on the Americas for most of its sales these days, but it has some Android based products planned for Q4.Sony Ericsson has struggled, which Gartner attributes to its weak smartphone offering.
Worldwide Smartphone Sales to End Users in 2Q09 (Thousands of Units)
Company |
2Q09 Sales |
2Q09 Market Share (%) |
2Q08 Sales |
2Q08 Market Share (%) |
|
Nokia |
18,441.0 |
45.0 |
15,297.9 |
47.4 |
|
RIM |
7,678.9 |
18.7 |
5,594.2 |
17.3 |
|
Apple |
5,434.7 |
13.3 |
892.5 |
2.8 |
|
HTC |
2,471.0 |
6.0 |
1,330.8 |
4.1 |
|
Fujitsu |
1,249.0 |
3.0 |
1,071.5 |
3.3 |
|
Others |
5,688.2 |
13.9 |
8,085.8 |
25.1 |
|
Total |
40,962.8 |
100.0 |
32,272.7 |
100.0 |
Note: For HTC, Gartner counts only the company's own-branded devices, including the G1.
Note: Totals may not add to 100.0 percent due to rounding.
Source: Gartner (August 2009)