AMD launches Shanghai - its next generation of Opteron processors

by Scott Bicheno on 13 November 2008, 15:13

Tags: Intel (NASDAQ:INTC), AMD (NYSE:AMD)

Quick Link: HEXUS.net/qap5u

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Grabbing market share

This depends on you having AMD systems already however. When Ghilardi was interviewed by HEXUS.tv (which we will bring you soon) he confirmed that, while AMD's overall (server, desktop and notebook) global CPU market share is around 17-18 percent, they're setting themselves the target of improving that to 30 percent within the next three to five years.

That's a near doubling of market share and, given that in the same interview Sobon conceded that the server market was the single most important one for AMD, we can assume that it's expecting a lot of this increase in market share to come in the server segment.

For this to happen a lot of Intel's server customers will have to defect to AMD and this might be the time they do it. With Nehalem being a new platform, Intel customers will have to significantly upgrade their systems even to stay with Intel. They might choose that moment to have a long, hard look at what AMD has to offer.

Here's what they'll see now:

 

 

And here's what they'll see in a year: