PRESS RELEASE
Premium lifestyle brand Jaybird has found that the X2, the second generation of the bestselling sport headphones BlueBuds X, is proving a popular choice with reviewers and customers alike.
X2 includes three sizes of Comply Sport memory foam ear tips, previously sold as an accessory. Other improvements from the original design include upgraded ear fin ergonomics, further refinement of the sound profile, and a new line of colour options to match any style, coated in a durable soft-touch matte finish. The X2 headphones are the smallest and most fashionable sport wireless headphones on the market.
Jaybird developed its own codec for decoding the audio with an enhanced bit rate. The result is crystal clear Bluetooth audio, which rivals leading wired headphones. Jaybird calls the technology Shift™ Premium Bluetooth Audio, enabling X2 to lead the wireless sport category with top-shelf audio performance.
X2’s earphone housing is designed to allow the user to wear the product under-ear, or over-ear with reduced cord length through a cord management clip system, a design that Jaybird calls X-Fit™. Over-ear lifts the cord off the neck and provides the most liberating sports music experience. This has been a huge hit with runners, as they acknowledge Jaybird’s unique innovation around consumer insight. The under-ear wearing style offers users a non-sports looking product for a more traditional everyday use-case. This configuration is ideal for hands-free phone calls.
While making the smallest-in-class Bluetooth headphones, Jaybird also designed and tuned the product to operate using less power resulting in category-leading 8 hours of play time. Users can listen all day, or enjoy a full week of workout sessions. Jaybird calls this Battery HD™.
Improved sweat protection means that X2 takes Jaybird's legendary durability to the next level. All of X2’s components are treated to ensure the highest standard of sweat resistance, and Jaybird backs this up with a lifetime sweat proof warranty.
Watch the X2 headphones in action here.
Jaybird X2 In-Ear Wireless Sports Headphones RRP: £139.99
About Jaybird
Established in 2006, Jaybird is an active lifestyle consumer electronics brand based in Salt Lake City, Utah. Jaybird makes premium market leading sports tech products to inspire people to be active and empower them to improve their lives. Jaybird is known primarily for its innovations in the Bluetooth headphone market. Jaybird is one of the fastest growing private companies in the world, ranked in the Inc. 5000 three times running (currently 392nd nationally, 13th in Utah), and the third top premium sport headphone brand in the US behind only Beats (Apple) and Bose. For more information, please visit www.JaybirdSport.com
Twitter: @jaybirdsport
Facebook: www.facebook.com/JaybirdSport
Instagram: www.instagram.com/jaybirdsport
YouTube: www.youtube.com/user/JayBirdSport
