3DMark - Fire Strike
3DMark is the latest version of this hugely-popular synthetic benchmark. Making use of DX11 features such as tessellation, compute shaders and multi-threading, it provides modern-day results and is available as a free download.
Clocked in at the same base and boost speed as the MSI GTX 1060, Inno3D ekes out a lead due to the overclocked memory.
Looking across to the red team, whose Sapphire card is £20 cheaper, the overall bang for buck is pretty even.