New look FSC
Obviously there are a whole bunch of terms and conditions associated with these offers, so we encourage you to go to FSC's website and decide for yourself whether they're too good to be true.
We asked how it was commercially viable for FSC to make such offers. "We're limiting the Lifebook 4 Life offer to ten units per organisation and its all positively insured, but standard behaviour suggests that a proportion of customers won't take the offer up," explained White.
White stressed that this initiative is not related to the full ownership of FSC by Fujitsu, due to come into effect next April, but it doesn't seem unreasonable to assume that the ownership change at least had an influence on the time limit.
We concluded by asking White why FSC has been losing market share in the UK. "This is due to a decision not to participate in the entry level market," said White. "Our competitive advantage is in providing solutions for business, so we've undergone a transformation to become a dynamic solutions provider for business."
