DivX Reaches Major Milestone with Over 350 Million Certified Consumer Electronics Devices Shipped to the Global Market

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San Diego, CA – November 10, 2010 – DivX®, a division of Sonic Solutions® (NASDAQ: SNIC), today announced that over 350 million DivX devices have shipped into the global market from major manufacturers, showcasing the widespread popularity of DivX as a solution to easily play back high-quality digital videos from the Internet or the PC on mainstream consumer electronics products.

Known for outstanding performance, stunning visual quality, and interoperability, DivX provides consumers a comprehensive digital media solution that supports the majority of high-quality online video. The only Internet video format widely available in consumer electronics products, DivX is integrated into virtually every kind of device capable of playing back video – from the popular PlayStation ® 3 to Blu-ray Disc players, digital televisions, and mobile devices from the most popular consumer brands. Over 7,000 individual DivX-certified models have shipped from DivX partners, with connected digital televisions and Blu-ray Disc players in particular seeing strong growth over recent months.

All DivX devices contain proprietary digital rights management technology and are capable of playing back premium movies in the DivX format from major studios including Sony Pictures, Warner Brothers Entertainment, Paramount Pictures, Lionsgate, and Starz Entertainment. Global online retailers offering titles in the DivX format include WB Shop, Media Markt, Film Fresh, and Best Buy’s CinemaNow, which is powered by RoxioNow™.

As one of the formats supported by the RoxioNow ecosystem, DivX can help further expand the device compatibility of RoxioNow-powered storefronts to a broad range of DivX connected home and mobile devices, as well as both Mac and Windows-based PCs. Support for DivX also offers an efficient solution for the offline viewing of digital entertainment on the vast array of DivX CE devices in the market today that do not include an Internet connection.

“DivX technology connects people and entertainment by making it easy for consumers to enjoy the digital media content they care about on any screen that matches their lifestyle,” said Matt Milne, Executive Vice President and General Manager, DivX. “This 350 million device milestone proves that people worldwide want the freedom to watch what they want and when they want, and that our consumer electronics partners recognize the value of DivX in providing this kind of portability and choice to their customers.”

DivX creates, distributes, and licenses digital video technologies that span the “three screens” comprising today’s consumer media environment — the PC, television, and mobile devices. Over 350 million DivX devices have shipped into the market worldwide from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

For more information about DivX, visit www.divx.com

 

About Sonic Solutions:
Sonic Solutions® (NASDAQ: SNIC) enables digital media from Hollywood to Home. For more than a decade, Sonic products, service, and technology brands including Roxio®, RoxioNow™, DivX®, and MainConcept, have fueled home entertainment, powered rich digital media functionality on a range of platforms for a variety of partners, and inspired unique personal media experiences for hundreds of millions of consumers. Sonic technologies are now combining to deliver a universal platform for Hollywood Studios, retailers, consumer electronics manufacturers, and PC OEMs that provides consumers instant access to premium entertainment from virtually anywhere. Sonic Solutions is headquartered in Marin County, California. Learn more at www.sonic.com.