PRESS RELEASE
KEY POINTS
- ASUS Windows Mixed Reality Headset with Microsoft technology brings immersive real-world and virtual experiences to users
- All-new ZenBook Flip and VivoBook Flip lineups combine thin-and-light elegance and sophistication with unprecedented performance
- The latest ASUS products will be on display at the ASUS Sales and Media Lounge at Berliner Freiheit Sep. 1–2 and Sep. 4–5 from 9:00 a.m.–7:00 p.m.
BERLIN, Germany, August 30, 2017 — ASUS Vice President Eric Chen today took the stage at The Edge of Beyond press event at IFA 2017 in Berlin to unveil the ASUS Windows Mixed Reality Headset, ZenBook Flip 14 and ZenBook Flip 15. Also featured onstage were ZenBook Flip S and VivoBook Flip 14. These latest ZenBook and VivoBook thin-and-light laptops push the boundaries of design and technology to deliver ultimate mobile computing experiences.
"Our devotion and ambition to create the incredible is evident in our latest lineup of 2-in-1 laptops, and I am very excited to be back at IFA to share them with European consumers," said Mr. Chen. "I am also thrilled about our collaboration with Microsoft and to be at the forefront of technology with the ASUS Windows Mixed Reality Headset that enables users to explore real and virtual worlds like never before."
The ASUS Windows Mixed Reality Headset is built upon Microsoft technology to bring immersive real-world and virtual experiences to users, letting them view the environment in completely new ways and explore exciting new worlds that stretch the imagination. The headset features a beautiful design with a unique, 3D-pattern aesthetic and is constricted from comfortable, lightweight materials.
The collaboration on the ASUS Windows Mixed Reality Headset underscores the strong partnership between ASUS and Microsoft Corp. and their commitment to creating innovative technology and providing high quality and attainable experiences to users.
“We are excited about our collaboration with ASUS to deliver a Windows Mixed Reality headset, unlocking amazing content experiences on an affordable and easy-to-set-up device,” said Peter Han, vice president, Partner Devices and Solutions, Microsoft. “Windows Mixed Reality, paired with ASUS design and materials, enables a comfortable and fun experience for customers to achieve more and let their imagination wander.”
In addition to the ASUS Windows Mixed Reality Headset, products showcased on stage include ZenBook Flip 14, the world's thinnest 2-in-1 with high-performance discrete graphics; ZenBook Flip 15, a 2-in-1 laptop with a 4K UHD display and gaming-grade NVIDIA® GeForce® GTX1050 graphics; ZenBook Flip S, the world’s thinnest convertible laptop; and VivoBook Flip 14, a convertible laptop with a NanoEdge design that fits a 14-inch Full HD display into a frame the size of a typical 13-inch laptop.
At The Edge of Beyond press event, ASUS also introduced a new lineup of networking products and monitors, including RT-AC86U, a powerful AC2900-class Wi-Fi router that offers extreme speeds and wide coverage; RT-AX88U, the first ASUS router with next-generation 802.11ax Wi-Fi for speeds of up to 5952Mbps; and Designo Curve MX38VC and Designo Curve MX32VQ, iF Award-winning 37.5-inch and 31.5-inch wide monitors with gorgeous sundial-inspired designs and exquisite edge-to-edge frameless curved IPS panels that provide stunning levels of detail and wide viewing angles.
All products shown onstage, as well as a full lineup of lifestyle innovations, will be on display at the ASUS Sales and Media Lounge at Berliner Freiheit on September 1–2 and September 4–5, 2017 from 9:00 a.m.–7:00 p.m. Visitors to IFA 2017 are invited to visit the lounge to experience the latest ASUS innovations for themselves.
ASUS Windows Mixed Reality Headset
The ASUS Windows Mixed Reality Headset features innovative Microsoft technology to bring immersive real-world and virtual experiences to users. It features a beautifully unique design with a pattern of hundreds of 3D polygons and a glossy tone-on-tone effect. Weighing under 400g and featuring premium antibacterial cushioned materials and a balanced-crown design that reduces pressure on the nose and face, the ASUS Windows Mixed Reality Headset is cool and comfortable to wear for extended periods, letting users enjoy amazingly immersive experiences for longer.
The ASUS Windows Mixed Reality Headset features innovative inside-out tracking with two built-in front-facing tracking cameras with six-degrees-of-freedom (6DoF) position tracking. Unlike other headsets, the ASUS Windows Mixed Reality Headset doesn’t need external sensors or additional software, making the initial setup simple and getting users up and running in minutes.
ZenBook Flip 14
ZenBook Flip 14 (UX461) is the world’s thinnest 2-in-1 laptop with high-performance discrete graphics. Only 13.9mm thin and weighing just 1.4kg, ZenBook Flip 14 features a 360°-flippable touchscreen and ASUS Pen support, making it a creative powerhouse that goes anywhere. With the latest 8th Generation Intel® Core™ i7 quad-core processor, 16GB RAM, NVIDIA GeForce MX150 graphics, a 512GB PCIe® x4 SSD, and a Harman Kardon audio system, ZenBook Flip 14 effortlessly empowers users to accomplish any task, and do it quicker. The 14-inch NanoEdge Full HD display has a bezel so thin, ZenBook Flip 14 is able to have the same compact size as traditional 13-inch laptops for a better visual experience and easier portability. With up to 13 hours of battery life, users will enjoy all-day power for their creativity and productivity tasks. ZenBook Flip 14 features Windows 10 and is also equipped with a fingerprint sensor for quick and secure one-touch login with Windows Hello. ZenBook Flip 14 is available in two stylish colours: Icicle Gold and Slate Grey.
ZenBook Flip 15
The all-new ZenBook Flip 15 (UX561) is a powerful and versatile 2-in-1 laptop that gives users all the convenience and versatility of a 360°-rotatable 15.6-inch display in a stunning new design that is easy to carry anywhere. ZenBook Flip 15 is the most powerful ZenBook Flip ever, featuring the latest 8th Generation Intel Core i7 processor and up to 16GB of fast, 2400MHz DDR4 RAM to deliver up to 2X faster[1] performance than the previous model. Additionally, ZenBook Flip 15 features gaming-grade NVIDIA GTX1050 graphics, up to a 2TB HDD and 512GB SSD, USB-C™ ports with Thunderbolt™ 3 and a powerful quad-speaker Harman Kardon audio system. Its stunning NanoEdge 4K UHD or Full HD touchscreen display has 178° wide-view technology and precision-stylus support, making ZenBook Flip 15 the perfect laptop for design and creative work. ZenBook Flip 15 is available in two colours: Smoky Grey and Pure Silver.
ZenBook Flip S
ASUS ZenBook Flip S (UX370) is the world’s thinnest and one of the lightest convertible laptops[2] at just 10.9mm thin and 1.1 kg light. It combines elegant sophistication with the convenience and versatility of a 360°-flippable display, and features an innovative 360° ErgoLift hinge with a dual-action mechanism that lifts and tilts the keyboard into the perfect typing position when the display is opened beyond 135°.
ZenBook Flip S features Windows 10 and is powered by up to an 8th Generation Intel Core i7-8550U processor and an ultrafast 1TB PCIe SSD. A brand-new cooling system with a liquid-crystal-polymer fan impeller that’s just 0.3mm thin keeps ZenBook Flip S comfortably cool. The up to 4K UHD multitouch NanoEdge display supports an active stylus for amazing visuals and intuitive interactivity. ZenBook Flip S also has one of the smallest-ever fingerprint sensors on an ASUS laptop — measuring just 16 x 3.6mm — for instant one-touch login via Windows Hello in either laptop or tablet mode.
VivoBook Flip 14
ASUS VivoBook Flip 14 (TP401) is a 14-inch convertible laptop that can be flipped into laptop, stand, tent or tablet modes — or anything in between. Designed for people on the go, VivoBook Flip is only 15.4mm thin and weighs just 1.5kg. With a NanoEdge design that fits a 14-inch Full HD display with 178˚ wide-view technology into a frame the size of a typical 13-inch laptop, VivoBook Flip 14 has a 74.3 percent screen-to-body ratio and a larger display area for more immersive viewing. A 7th Generation Intel Core i7 processor provides powerful, energy-efficient performance, and a clever fanless design keeps noise levels down — even at full power — enabling users to conduct presentations or watch movies without distractions. ASUS Pen support enables intuitive interactivity.
ZenBook 13
The new ZenBook 13 (UX331) is an elegant 13-inch notebook with a stunning crystal-like finish and a sophisticated modern design that places it in a class of its own. Designed for effortless portability, ZenBook 13 is just 13.9mm thin, weighs only 1.12kg and features a slim-bezel 4K UHD NanoEdge touch screen that makes it much more compact than a typical 13-inch laptop. This ultralight marvel is the thinnest laptop on the planet with a high-performance NVIDIA GeForce MX150 GPU, giving it amazing graphics power for any creative task or entertainment experience, such as editing photos and videos, watching movies and playing the latest games. Powered by the latest 8th Generation Intel Core i7 processor — which can be boosted to 3.7GHz when needed — with 16GB RAM and a 1TB PCIe SSD, ZenBook 13 will never keep users waiting.
ZenBook 3 Deluxe
ZenBook 3 Deluxe (UX490) is the world’s thinnest 14-inch laptop, providing users with the perfect balance between portability and productivity. It has a 12.9mm-thin and 1.1 kg-light 13-inch-class chassis that houses a gorgeous 14-inch NanoEdge ultra-narrow-bezel display. ZenBook 3 Deluxe has been refreshed with the latest 8th Generation Intel Core i7 processor to deliver next-level performance and is one of the first ultraslim laptops to feature a quad-core CPU. ZenBook 3 Deluxe also has up to 16GB of 2133MHz LPDDR3 RAM, and a blazingly-fast up 1TB PCIe SSD — one of the largest-capacity SSDs available. Unrivaled expansion capabilities are provided by two USB-C ports with Thunderbolt 3 support for 40Gbps data transfers, dual 4K UHD external displays and power delivery.
VivoBook S14
VivoBook S14 (S410) is a stylish 14-inch thin-and-light laptop that has an 18.8mm profile and weighs just 1.3kg, perfect for those who are constantly on the go. A premium Icicle Gold or Star Grey finish provides stylish looks and a NanoEdge display with a slim 7.8mm bezel gives users a larger display area for more immersive viewing. VivoBook S14 is powered by the latest 8th Generation Intel Core i7-8550U processor with up to 16GB DDR4 memory and NVIDIA GeForce MX150 graphics.
ASUS RT-AC86U
ASUS RT-AC86U is a powerful AC2900-class Wi-Fi router that offers extreme speeds and ultrawide coverage, making it the perfect choice for gaming anywhere in the home. RT-AC86U is built to deliver ultrafast speeds, using concurrent dual-band 802.11ac Wi-Fi boosted by NitroQAM™ technology. Its impressive AC2900 bandwidth and MU-MIMO technology make it ideal for use in modern multi-device households, while the high-performance antennas and RangeBoost help eliminate game-interrupting Wi‑Fi dead spots.
Avid gamers will also appreciate the double gaming boost offered by RT-AC86U, with Adaptive QoS to prioritise game traffic, and the built-in WTFast® game accelerator that optimises connections to game servers around the world. RT-AC86U incorporates ASUS AiProtection, powered by Trend Micro™ Smart Home Network, the first commercial-grade security for home networks to give users added peace of mind while gaming. AiProtection is a free-for-life security solution that protects every connected smart device on the network, including IoT devices.
ASUS RT-AX88U
ASUS RT-AX88U is the first ASUS router with next-generation 802.11ax Wi-Fi, supporting unprecedented combined speeds of up to 5952Mbps — 1148Mbps on the 2.4GHz band and 4804Mbps on the 5GHz band. With a revolutionary combination of OFDMA and MU-MIMO technology, 802.11ax technology provides 4X-faster throughput than 802.11ac technology on connected devices in dense environments, while also increasing network capacity and efficiency. ASUS RT-AX88U supports more simultaneous data transfers than 802.11ac MU-MIMO routers, allowing more devices to have faster network access at the same time without waiting for each other — perfect for homes with a growing number of smart, connected devices. RT-AX88U uses TWT technology to reduce unnecessary communications to 802.11ax devices, reducing power consumption and improving device battery life.
Designo Curve MX38VC and MX32VQ
Designo Curve MX38VC is a 37.5-inch ultrawide QHD+ (3840 x 1600) monitor with a 21:9 aspect ratio and Designo Curve MX32VQ is a 31.5-inch WQHD (2560 x 1440) monitor with a 16:9 aspect ratio. Winners of iF 2017 product design awards, Designo Curve MX38VC and MX32VQ have a sundial-inspired design and exquisite edge-to-edge frameless curved wide-viewing angle panels that provide stunning levels of detail and colour performance.
Designo Curve MX38VC and MX32VQ feature ASUS SonicMaster audio technology, co-developed by Harman Kardon, for premium audio, and have extensive connectivity options — including DisplayPort, two HDMI ports, USB-C (MX38VC only) and a PC audio input — to support a wide range of multimedia devices. Each monitor's Halo Lighting Base syncs lighting with audio output and an intuitive volume and LED lighting control key lets users control the effect. Users can even connect a Bluetooth-enabled smartphone or tablet to Designo Curve MX38VC and enjoy their favorite music wirelessly. Designo Curve MX38VC and MX32VQ support ASUS GamePlus and Adaptive-Sync to deliver great gaming experiences with smooth visuals.
Product display area
All products announced at The Edge of Beyond press event as well as a full lineup of lifestyle innovations will be on display during IFA 2017 at the ASUS Sales and Media Lounge. Products on display include the ASUS Windows Mixed Reality Headset, ZenBook Flip 14, ZenBook Flip 15, ZenBook 13, ZenBook Flip S, VivoBook Flip 14, ZenBook Pro, ZenBook 3 Deluxe, VivoBook S14, VivoBook S15 and VivoBook Pro 15 notebooks; the ZenFone AR and ZenFone 3 Zoom smartphones; the ZenPad 10 tablet; the Blue Cave, RT-AC86U and RT-AX88U routers; the Designo Curve MX38VC and Designo Curve MX32VQ monitors; the Zen AiO ZN242 all-in-one PC and the XG Station 2 external graphics-card dock.
Hours: September 1–2 and September 4–5, 2017 from 9:00 a.m.–7:00 p.m.
Venue: Berliner Freiheit, Berlin, Germany
ASUS Global Press Room: http://press.asus.com
ASUS Global Facebook: http://www.facebook.com/asus
ASUS Global Twitter: http://www.twitter.com/asus
PRODUCT VIDEOS
ASUS Windows Mixed Reality Headset: https://youtu.be/ZwxloWy2wTo
ZenBook Flip 14: https://youtu.be/lcFsISgvfpg
ZenBook Flip 15: https://youtu.be/2PT5iXfAH6w
ZenBook Flip S: https://www.youtube.com/watch?v=qzQZgHmcndw
https://www.youtube.com/watch?v=vs3N_HTFeCU
About ASUS
ASUS is one of Fortune magazine’s World’s Most Admired Companies, and is dedicated to creating products for today and tomorrow’s smart life. Our comprehensive portfolio includes Zenbo, ZenFone, ZenBook and a range of IT devices and components, along with AR, VR and IoT. ASUS employs more than 17,000 people worldwide and over 5,500 world-class R&D talents. Driven by innovation and committed to quality, the company won 4,385 awards and earned approximately US$13.3 billion of revenue in 2016.
[1] ASUS internal testing, CINEBENCH R15 CPU performance compared to UX560
[2] As of May 1, 2017, and based on internal ASUS market analysis of 2-in-1 convertible laptops with the following key competitive criteria: Windows or MacOS operating system, thickness measured at z-height, Intel® Core™ processor, non-detachable keyboard.
