PRESS RELEASE
WHO:
Razer, the world’s leading lifestyle brand for gamers, and Apex Legends.
WHAT:
Razer Chroma, the largest lighting ecosystem for gaming devices, is now integrated with Apex Legends the hit game from Respawn Entertainment.
All Chroma-enabled devices like the multi award-winning Razer DeathAdder Elite, Razer Huntsman Elite, Razer Blade 15 and more will have effects light up based on in-game interactions and events in Apex Legends.
With the Razer Synapse app, Chroma effects can be extended beyond Razer devices and into room lighting via Philips Hue or over 300 Chroma connect partner devices.
Razer Chroma effects activate in Apex Legends during:
• Opening Apex Packs and rewards
• Notifications as you fire, heal and take damage
• Alerts when your Ultimate is ready
• Smoke trails when skydiving
• Pick up loot of different rarity (i.e. white, blue, purple, gold)
For more information on Razer Chroma, visit razer.com/chroma.
For more information on Apex Legends, visit ea.com/games/apex-legends/about.
WHY:
To add a level of immersion to the Apex Legends gaming experience that was never available before
WHEN:
Available Now
ABOUT RAZER
Razer™ is the world’s leading lifestyle brand for gamers.
The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.
Razer’s award-winning hardware includes high-performance gaming peripherals, Blade gaming laptops and the acclaimed Razer Phone.
Razer’s software platform, with over 60 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).
In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Pay is the e-wallet designed for youth and millennials.
Founded in 2005 and dual-headquartered in San Francisco and Singapore, Razer has 15 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).
