PRESS RELEASE
The Freedom of Wireless with the Performance of Wired Thanks to State-of-the-Art Electrical Capacity Technology
Kowloon, Hong Kong – October 10th, 2019 – Mad Catz Global Limited, leading gaming hardware innovators for 30 years, announced today the European shipping of their most advanced wireless mouse yet, the R.A.T.AIR. A flagship innovation in the evolution of the R.A.T. range, the R.A.T.AIR offers uncompromising wireless gameplay, thanks to cutting-edge electrical capacitor technology meaning no lag, no batteries and peerless performance.
Available to purchase today across select European territories, the R.A.T.AIR offers the ultimate solution for casual and competitive gamers alike. Comprised of two individual components, the R.A.T.AIR ships with the mouse itself as well as the innovative Activation Board. Plugging into the gamers’ PC via USB, the Activation Board provides constant power to the mouse itself wirelessly, using best-in-class capacitor technology. Allowing the mouse to operate with no need for batteries, the Activision Board is so powerful, that the R.A.T.AIR even remains powered for a limited amount of time when lifted from the board itself, crucial for those who value ‘lift-off’ play. For those who steadfastly demand a wired connection, gamers can quickly unplug the connection to the Activation Board and directly connect the mouse to wired USB, offering a hybrid solution for all.
Weighing in at just 100g, fast movement with the R.A.T.AIR is almost effortless as breakout force is reduced to optimize split-second reflexes, while the OMRON switches used on the mouse have been tested to an impressive 20 million clicks, for reliable operation during the most heated of gaming battles. In addition, the R.A.T.AIR features a powerful 12000 DPI optical sensor which can be precisely calibrated in X, Y and Z axes to suit the exact requirements of any game. The lift-off height is fully programmable to millimetre precision, designed to give gamers the winning edge.
A hallmark of the R.A.T. range, the R.A.T.AIR features the unique Precision Aim button, allowing gamers to slow down DPI at the touch of a button, perfect for steadying nerves in sniper mode or simply program as you wish to re-load with speed. With a further 9 programmable buttons and 4 separate gamer profile modes, the R.A.T.AIR provides dizzying customization with up to 40 individual commands available on hand.
Mad Catz’ drag-and-drop F.L.U.X. software enables gamers to endlessly customize profiles, but the customization does not stop there, as gamers can also personalize how the R.A.T.AIR feels in the palm of their hand. The R.A.T.AIR features an adjustable Palm Rest with three different length settings to suit gamers’ hand and grip and both the R.A.T.AIR and its accompanying Activation Board are styled with state-of-the-art Chameleon RGB lighting, bathing gamers’ set ups with a choice of quality lighting effects that bring the R.A.T.AIR to life.
“Mad Catz has always been at the forefront of innovation with our gaming hardware and as the newest addition, the R.A.T.AIR is no different. We’ve long understood gamers’ need for the freedom that wireless play offers but understand their need for complete reliability when playing at a competitive level.” said Joane Huang, Senior Director of Sales and Marketing for Mad Catz Global Limited. “Every aspect of the R.A.T.AIR has been designed with the single purpose of improving performance for gamers everywhere, using the very latest in engineering innovation. We’re looking forward to sharing the R.A.T.AIR with gamers later this year.”
The R.A.T.AIR is available via leading European retailers. Additional information available at: www.madcatz.com
About Mad Catz
Mad Catz Global Limited is a global provider of innovative interactive gaming and entertainment products. Mad Catz products are designed to appeal to gamers of all abilities and across multiple platforms including in-home gaming consoles, handheld gaming consoles, Windows® PC computers, smart phones, tablets and other mobile devices. Mad Catz distributes its products via regional distributors to leading retailers around the globe. Mad Catz Global Limited is headquartered in Kowloon, Hong Kong. For additional information about Mad Catz and its products, please visit the company’s website at www.madcatz.com.
You can also find more online through Mad Catz’ Twitter, and Facebook channels.
