Nokia raises its smartphone game

by Scott Bicheno on 15 June 2009, 10:39

Tags: Nokia (NYSE:NOK)

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The Nokia 5530 XpressMusic

This is a touchscreen phone with a focus on music playing and social networking. As such it seems to be positioned against Apple's iPod Touch and iPhone devices.

In spite of the name, Nokia seems most keen to bring attention to the social networking capabilities offered by the 5530 which, less logically, is the successor to the 5800.

Apparently targeted at the young, hip market, the 5530 includes shortcuts to sites like Facebook and MySpace on its home screen.

Nokia wants people to use this phone to buy music from the Nokia MusicStore but it seems to expect them to do so primarily via Wi-Fi, as it's collaborating with hotspot provider Boingo for three months of free Internet access in some markets and only offers GSM/EDGE phone networks.

The 5530 XpressMusic will also appear in Q3 and is expected to cost €199 before taxes and subsidies.

 


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HEXUS Forums :: 2 Comments

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Posted by Crevan - Mon 15 Jun 2009 11:28
I guess with 5530, they did some homework on the home screen. Seems like there's more than 4 contacts that you can put on quick access (I assume there's scrolling), and you can have additional buttons for access to various functions as well. On 5800, you can have either the contacts bar, or the functions bar.

I wonder if they could include this functionality in 5800 as a software upgrade.
Posted by Brewster0101 - Mon 15 Jun 2009 20:10
I have a E71 for personal use which I got on three and a Blackberry bold on O2 for work. The bold is so much better in many many was.

Nokia needs a scroller like the blackberry, this is so nice and quick. The E71 screen is too small. The blackberry bold is only slightly smaller but it makes so much difference, and this goes for the keys.

People say you get used to the small keys on the E71, which is true, but it is too easy to press the wrong buttom.

Blackberry's home screen is better too, much more you can put on there like a real desktop.

But the Nokia does have software power behind it. The blackberry doesn't come with things like word editor or spreadsheet editor, E71 comes with office lite which is pretty cool..

E71 with a bigger case, bigger screen and bigger keys would be better upgrades, instead of the E72 which is just the same.